{"id":24515,"date":"2025-08-25T12:53:52","date_gmt":"2025-08-25T10:53:52","guid":{"rendered":"https:\/\/insummit.pl\/2022-2025\/?page_id=24515"},"modified":"2025-10-01T13:12:54","modified_gmt":"2025-10-01T11:12:54","slug":"location-intelligence-jak-dane-bik-odkrywaja-lokalny-potencjal-rynku","status":"publish","type":"page","link":"https:\/\/insummit.pl\/2022-2025\/program-insummit-2025\/location-intelligence-jak-dane-bik-odkrywaja-lokalny-potencjal-rynku\/","title":{"rendered":"Location Intelligence \u2013 jak dane BIK odkrywaj\u0105 lokalny potencja\u0142 rynku"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"24515\" class=\"elementor elementor-24515\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6aee662 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"6aee662\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1afe9a0\" data-id=\"1afe9a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e30a696 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e30a696\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c1c8baa\" data-id=\"c1c8baa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2274559 giz_program_tytul elementor-widget elementor-widget-text-editor\" data-id=\"2274559\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLocation Intelligence \u2013 jak dane BIK odkrywaj\u0105 lokalny potencja\u0142 rynku\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-998b7d7\" data-id=\"998b7d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e961b7 elementor-widget elementor-widget-text-editor\" data-id=\"5e961b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSCENA PARTNERSKA\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2bc11b elementor-widget elementor-widget-text-editor\" data-id=\"e2bc11b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"giz_program_godzina\">11:20<\/span> WTOREK, 23 WRZE\u015aNIA\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5404918 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5404918\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9d85dec\" data-id=\"9d85dec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75c429c elementor-widget elementor-widget-html\" data-id=\"75c429c\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div style=\"padding:56.25% 0 0 0;position:relative;\"><iframe src=\"https:\/\/player.vimeo.com\/video\/1123488981?badge=0&amp;autopause=0&amp;player_id=0&amp;app_id=58479\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" title=\"D1_partnerska_1_1_BIK\"><\/iframe><\/div><script src=\"https:\/\/player.vimeo.com\/api\/player.js\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5e3b1f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e3b1f5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a21321\" data-id=\"2a21321\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0fec380 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0fec380\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bc1eb2c\" data-id=\"bc1eb2c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-faa0e69 elementor-widget elementor-widget-text-editor\" data-id=\"faa0e69\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPoka\u017cemy, jak dzi\u0119ki danym statystycznym BIK mo\u017cna tworzy\u0107 precyzyjne profile spo\u0142eczno\u015bci zamieszka\u0142ej na ma\u0142ych regionach od siatki 250x250m po ca\u0142e powiaty. Dowiesz si\u0119, gdzie s\u0105 Twoi klienci, jakie maj\u0105 mo\u017cliwo\u015bci finansowe i jak zmienia si\u0119 ich si\u0142a nabywcza. Location Intelligence wspiera marketing, sprzeda\u017c i planowanie lokalizacji, pozwalaj\u0105c trafniej podejmowa\u0107 decyzje biznesowe.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-783af47\" data-id=\"783af47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed98d4d elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"ed98d4d\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2025\/08\/wyborski2.jpg\" class=\"attachment-full size-full wp-image-24517\" alt=\"\" srcset=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2025\/08\/wyborski2.jpg 250w, https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2025\/08\/wyborski2-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/figure><div class=\"elementor-image-box-content\"><span class=\"elementor-image-box-title\">Pawel Wyborski <\/span><p class=\"elementor-image-box-description\">Lider obszaru Rozwoju AI i Biznesu Data Science\n<br>\n<strong>BIK<\/strong><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c415a6a elementor-widget elementor-widget-text-editor\" data-id=\"c415a6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tEkspert w dziedzinie budowania nowoczesnych produkt\u00f3w i us\u0142ug technologicznych opartych o dane, zaawansowan\u0105 analityk\u0119 i sztuczn\u0105 inteligencj\u0119. Swoje ponad 20 letnie do\u015bwiadczenie budowa\u0142 w bran\u017cach telekomunikacyjnych, e-commerce i finansowej, gdzie odpowiada\u0142 mi\u0119dzy innymi za realizacj\u0119 projekt\u00f3w z obszaru GenAI, Data Science, Customer Intelligence, Marketing Automation oraz Location Intelligence. Swoje do\u015bwiadczenie budowa\u0142 jako przedsi\u0119biorca wsp\u00f3\u0142tworz\u0105c wiele firm min. Data Force Group, gdzie realizowa\u0142 liczne projekty doradcze w zakresie monetyzacji danych dla takich firm jak Orange, Polkomtel, Credit Agricole. W QuarticON, pe\u0142ni\u0142 rol\u0119 CTO. W oparciu o chmur\u0119, zbudowa\u0142 technologi\u0119 wykorzystuj\u0105c\u0105 AI w czasie rzeczywistym do personalizacji i marketing automation dla e-commerce. Wsp\u00f3\u0142pracowa\u0142 z g\u0142\u00f3wnymi sklepami internetowymi tj. LPP, Empik, 4F, CCC, Allegro, Euroagd, Sportvision, Zalando, Hepsiburada. Jest in\u017cynierem i absolwentem informatyki na Politechnice Warszawskiej. Jako przedsi\u0119biorca pe\u0142ni\u0142 r\u00f3\u017cne role w organizacjach zar\u00f3wno po stronie IT jak i biznesu. Prelegent na licznych konferencjach bran\u017cowych w Polsce i za granic\u0105 w tym m.in. InfoShare, CEBIT, InternetBeta, DEC, eCommerce Expo. W BIK odpowiada za rozw\u00f3j AI oraz produkt\u00f3w data science, w tym location intelligence.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Location Intelligence \u2013 jak dane BIK odkrywaj\u0105 lokalny potencja\u0142 rynkuSCENA PARTNERSKA11:20 WTOREK, 23 WRZE\u015aNIA Poka\u017cemy, jak dzi\u0119ki danym statystycznym BIK mo\u017cna tworzy\u0107 precyzyjne profile spo\u0142eczno\u015bci zamieszka\u0142ej na ma\u0142ych regionach od siatki 250x250m po ca\u0142e powiaty. Dowiesz si\u0119, gdzie s\u0105 Twoi klienci, jakie maj\u0105 mo\u017cliwo\u015bci finansowe i jak zmienia si\u0119 ich si\u0142a nabywcza. Location Intelligence wspiera [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":23112,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pmpro_default_level":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-24515","page","type-page","status-publish","hentry","pmpro-has-access"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Location Intelligence \u2013 jak dane BIK odkrywaj\u0105 lokalny potencja\u0142 rynku SCENA PARTNERSKA 11:20 WTOREK, 23 WRZE\u015aNIA Poka\u017cemy, jak dzi\u0119ki danym statystycznym BIK mo\u017cna tworzy\u0107 precyzyjne profile spo\u0142eczno\u015bci zamieszka\u0142ej na ma\u0142ych regionach od siatki 250x250m po ca\u0142e powiaty. 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