{"id":27151,"date":"2026-02-25T17:19:49","date_gmt":"2026-02-25T16:19:49","guid":{"rendered":"https:\/\/insummit.pl\/2022-2025\/?page_id=27151"},"modified":"2026-04-30T13:26:39","modified_gmt":"2026-04-30T11:26:39","slug":"idealna-matka-nie-istnieje","status":"publish","type":"page","link":"https:\/\/insummit.pl\/2022-2025\/program-insummit-beyond-generations\/idealna-matka-nie-istnieje\/","title":{"rendered":"Idealna matka nie istnieje"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"27151\" class=\"elementor elementor-27151\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6aee662 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"6aee662\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1afe9a0\" data-id=\"1afe9a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e30a696 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e30a696\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c1c8baa\" data-id=\"c1c8baa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2274559 giz_program_tytul elementor-widget elementor-widget-text-editor\" data-id=\"2274559\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tIdealna matka nie istnieje. Macierzy\u0144stwo w epoce algorytm\u00f3w, ekspert\u00f3w i AI\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-894339f elementor-widget elementor-widget-text-editor\" data-id=\"894339f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t#macierzy\u0144stwo #parentingonline #instamamy #eksperci #algorytmy #AI #ChatGPT\n#presja #zdrowiepsychiczne #humaninsight #nowemacierzynstwo #rodzicielstwocyfrowe\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-998b7d7\" data-id=\"998b7d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e961b7 elementor-widget elementor-widget-text-editor\" data-id=\"5e961b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"giz_thin\">SESJA:<\/span> POD JEDNYM DACHEM\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2bc11b elementor-widget elementor-widget-text-editor\" data-id=\"e2bc11b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"giz_program_godzina\">15:35<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-15e9479 giz_zalogowany elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"15e9479\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5b6280\" data-id=\"c5b6280\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fc9dbe5 elementor-widget elementor-widget-shortcode\" data-id=\"fc9dbe5\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><script src=\"https:\/\/player.vdocipher.com\/v2\/api.js\"><\/script>\n<iframe\n  src=\"https:\/\/player.vdocipher.com\/v2\/?otp=20160313versUSE3230L457QEdE5dtKlxhb59QBJRwsshsGRHfkbA6Ni15AiEBNt&#038;playbackInfo=eyJ2aWRlb0lkIjoiNjEyZWE4MDJmY2IyNGI2NDk2MmY0ZWFiYmQyNGFjZDIifQ==\"\n  id=\"u1404445156\"\n  style=\"height:auto;width:1280px;max-width:100%;border:0;display: block;\"\n  allow=\"encrypted-media\"\n  allowfullscreen\n><\/iframe>\n<script>\n(function() {\n  const iframe = document.querySelector('#u1404445156');\n  const player = VdoPlayer.getInstance(iframe);\n  const isAutoHeight = () => iframe.style.height === 'auto' && iframe.style.width.endsWith('px');\n  const setAspectRatio = (ratio) => {\n      iframe.style.maxHeight = '100vh';\n      if (CSS.supports('aspect-ratio', 1)) {\n          iframe.style.aspectRatio = ratio;\n      } else {\n          const offsetWidth = iframe.offsetWidth;\n          iframe.style.height = Math.round(offsetWidth \/ ratio) + 'px';\n      }\n  }\n  if (isAutoHeight()) {\n    if (iframe.src.includes('litemode'))  {\n       setAspectRatio(16\/9);\n    }\n    player.video.addEventListener('loadstart', async () => {\n      const aspectRatio = (await player.api.getMetaData()).aspectRatio;\n      setAspectRatio(aspectRatio);\n    });\n  }\n})();\n<\/script><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-06e5295 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"06e5295\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-504c25e\" data-id=\"504c25e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6d6e416 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d6e416\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6ef867a\" data-id=\"6ef867a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-844e52f elementor-widget elementor-widget-text-editor\" data-id=\"844e52f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWsp\u00f3\u0142czesne macierzy\u0144stwo jest do\u015bwiadczeniem jako\u015bciowo innym ni\u017c macierzy\u0144stwo poprzednich pokole\u0144.\nNie dlatego, \u017ce matki maj\u0105 dzi\u015b \u201e\u0142atwiej\u201d lub \u201etrudniej\u201d, ale dlatego, \u017ce funkcjonuj\u0105 w zupe\u0142nie innym ekosystemie norm, wiedzy i oczekiwa\u0144.\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d540b99 elementor-widget elementor-widget-text-editor\" data-id=\"d540b99\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tO ile wcze\u015bniej macierzy\u0144stwo by\u0142o osadzone w relacjach, do\u015bwiadczeniu i przekazywanych mi\u0119dzypokoleniowo wzorcach, dzi\u015b odbywa si\u0119 w przestrzeni nieko\u0144cz\u0105cych si\u0119 porad, algorytm\u00f3w i por\u00f3wna\u0144.\nMatki nie mierz\u0105 si\u0119 z brakiem wiedzy, lecz z jej nadmiarem, sprzeczno\u015bci\u0105 i presj\u0105 bycia \u201e\u015bwiadom\u0105\u201d i \u201ewystarczaj\u0105co dobr\u0105\u201d w ka\u017cdej decyzji.\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-156d461 elementor-widget elementor-widget-text-editor\" data-id=\"156d461\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tInternetowi eksperci, influencerki-matki oraz narz\u0119dzia takie jak ChatGPT sta\u0142y si\u0119 nowymi autorytetami macierzy\u0144stwa \u2014 cz\u0119sto zast\u0119puj\u0105c relacje i intuicj\u0119.\nW efekcie macierzy\u0144stwo coraz cz\u0119\u015bciej prze\u017cywane jest jako projekt do optymalizacji, a nie relacja oparta na zaufaniu do siebie.\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e47147 elementor-widget elementor-widget-text-editor\" data-id=\"3e47147\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTo wyst\u0105pienie poka\u017ce, \u017ce nie mamy dzi\u015b kryzysu kompetencji matek, lecz kryzys bezpiecze\u0144stwa emocjonalnego i zaufania do w\u0142asnego do\u015bwiadczenia, b\u0119d\u0105cy konsekwencj\u0105 g\u0142\u0119bokiej zmiany pokoleniowej i rozwoju nowych, niemal \u201eidealnych\u201d autorytet\u00f3w.zy\u0144stwa \u2014 cz\u0119sto zast\u0119puj\u0105c relacje i intuicj\u0119.\nW efekcie macierzy\u0144stwo coraz cz\u0119\u015bciej prze\u017cywane jest jako projekt do optymalizacji, a nie relacja oparta na zaufaniu do siebie.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4d13181\" data-id=\"4d13181\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82c28f6 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"82c28f6\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/marcinkowska_karolina.jpeg\" class=\"attachment-full size-full wp-image-26865\" alt=\"\" srcset=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/marcinkowska_karolina.jpeg 250w, https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/marcinkowska_karolina-150x150.jpeg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/figure><div class=\"elementor-image-box-content\"><span class=\"elementor-image-box-title\">Karolina Marcinkowska<\/span><p class=\"elementor-image-box-description\">Consultant\n<br>\n<strong>\nResearch Collective\n<\/strong><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-502275b elementor-widget elementor-widget-text-editor\" data-id=\"502275b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBadaczka jako\u015bciowa z ponad 10-letnim do\u015bwiadczeniem w analizie zachowa\u0144, potrzeb i motywacji konsument\u00f3w oraz w badaniach marek, produkt\u00f3w i komunikacji. Od lat wspiera marki i zespo\u0142y strategiczne w podejmowaniu decyzji opartych na rzetelnych insightach konsumenckich.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4059ba8 elementor-widget elementor-widget-text-editor\" data-id=\"4059ba8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tKarier\u0119 zawodow\u0105 rozpocz\u0119\u0142a w Fundacji STOCZNIA, nast\u0119pnie przez kilka lat pracowa\u0142a jako badaczka jako\u015bciowa w Millward Brown (obecnie Kantar Polska) a potem jako niezale\u017cna ekspertka wspiera\u0142a topowe agencje badawcze. Obecnie dzia\u0142a w zespole Research Collective, realizuj\u0105c projekty badawcze dla klient\u00f3w komercyjnych. \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb43adc elementor-widget elementor-widget-text-editor\" data-id=\"cb43adc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPrywatnie mama dw\u00f3ch dziewczynek, uwa\u017cna obserwatorka codzienno\u015bci i empatyczna s\u0142uchaczka.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Idealna matka nie istnieje. Macierzy\u0144stwo w epoce algorytm\u00f3w, ekspert\u00f3w i AI#macierzy\u0144stwo #parentingonline #instamamy #eksperci #algorytmy #AI #ChatGPT #presja #zdrowiepsychiczne #humaninsight #nowemacierzynstwo #rodzicielstwocyfrowe SESJA: POD JEDNYM DACHEM15:35Wsp\u00f3\u0142czesne macierzy\u0144stwo jest do\u015bwiadczeniem jako\u015bciowo innym ni\u017c macierzy\u0144stwo poprzednich pokole\u0144. Nie dlatego, \u017ce matki maj\u0105 dzi\u015b \u201e\u0142atwiej\u201d lub \u201etrudniej\u201d, ale dlatego, \u017ce funkcjonuj\u0105 w zupe\u0142nie innym ekosystemie norm, wiedzy i [&hellip;]<\/p>\n","protected":false},"author":702,"featured_media":28580,"parent":26817,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pmpro_default_level":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-27151","page","type-page","status-publish","has-post-thumbnail","hentry","pmpro-has-access"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Idealna matka nie istnieje. Macierzy\u0144stwo w epoce algorytm\u00f3w, ekspert\u00f3w i AI #macierzy\u0144stwo #parentingonline #instamamy #eksperci #algorytmy #AI #ChatGPT #presja #zdrowiepsychiczne #humaninsight #nowemacierzynstwo #rodzicielstwocyfrowe SESJA: POD JEDNYM DACHEM 15:35 Wsp\u00f3\u0142czesne macierzy\u0144stwo jest do\u015bwiadczeniem jako\u015bciowo innym ni\u017c macierzy\u0144stwo poprzednich pokole\u0144. 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Macierzy\u0144stwo w epoce algorytm\u00f3w, ekspert\u00f3w i AI #macierzy\u0144stwo #parentingonline #instamamy #eksperci #algorytmy #AI #ChatGPT #presja #zdrowiepsychiczne #humaninsight #nowemacierzynstwo #rodzicielstwocyfrowe SESJA: POD JEDNYM DACHEM 15:35 Wsp\u00f3\u0142czesne macierzy\u0144stwo jest do\u015bwiadczeniem jako\u015bciowo innym ni\u017c macierzy\u0144stwo poprzednich pokole\u0144. 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