{"id":27367,"date":"2026-02-27T09:49:02","date_gmt":"2026-02-27T08:49:02","guid":{"rendered":"https:\/\/insummit.pl\/2022-2025\/?page_id=27367"},"modified":"2026-04-30T12:15:38","modified_gmt":"2026-04-30T10:15:38","slug":"its-me-copy","status":"publish","type":"page","link":"https:\/\/insummit.pl\/2022-2025\/program-insummit-beyond-generations\/its-me-copy\/","title":{"rendered":"Kto dzisiaj projektuje Tw\u00f3j m\u00f3zg"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"27367\" class=\"elementor elementor-27367\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6aee662 elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"6aee662\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1afe9a0\" data-id=\"1afe9a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e30a696 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e30a696\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c1c8baa\" data-id=\"c1c8baa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2274559 giz_program_tytul elementor-widget elementor-widget-text-editor\" data-id=\"2274559\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tKto dzisiaj projektuje Tw\u00f3j m\u00f3zg\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-894339f elementor-widget elementor-widget-text-editor\" data-id=\"894339f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t#neuroprojektowanie #projektowaniepodm\u00f3zg #szacunekdlam\u00f3zgu #odpowiedzialnybiznes #etykauwagi #CSRnowejgeneracji #dobrostanpsychiczny #humanfirst\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-998b7d7\" data-id=\"998b7d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e961b7 elementor-widget elementor-widget-text-editor\" data-id=\"5e961b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"giz_thin\">SESJA:<\/span> PLENARNA\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2bc11b elementor-widget elementor-widget-text-editor\" data-id=\"e2bc11b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"giz_program_godzina\">10:15<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc77885 giz_zalogowany elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc77885\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cb593c\" data-id=\"2cb593c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-287236d elementor-widget elementor-widget-shortcode\" data-id=\"287236d\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><script src=\"https:\/\/player.vdocipher.com\/v2\/api.js\"><\/script>\n<iframe\n  src=\"https:\/\/player.vdocipher.com\/v2\/?otp=20160313versUSE3230xC8WJVDr8mZJ66LNWsa5CEBTmM5jap4Q4Cgg4RVOj0hGe&#038;playbackInfo=eyJ2aWRlb0lkIjoiNDU4MWU1MDdhNThmNGUyMTliNTMyZDdjODk2ZDE4NTIifQ==\"\n  id=\"u2131545436\"\n  style=\"height:auto;width:1280px;max-width:100%;border:0;display: block;\"\n  allow=\"encrypted-media\"\n  allowfullscreen\n><\/iframe>\n<script>\n(function() {\n  const iframe = document.querySelector('#u2131545436');\n  const player = VdoPlayer.getInstance(iframe);\n  const isAutoHeight = () => iframe.style.height === 'auto' && iframe.style.width.endsWith('px');\n  const setAspectRatio = (ratio) => {\n      iframe.style.maxHeight = '100vh';\n      if (CSS.supports('aspect-ratio', 1)) {\n          iframe.style.aspectRatio = ratio;\n      } else {\n          const offsetWidth = iframe.offsetWidth;\n          iframe.style.height = Math.round(offsetWidth \/ ratio) + 'px';\n      }\n  }\n  if (isAutoHeight()) {\n    if (iframe.src.includes('litemode'))  {\n       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elementor-element elementor-element-0f84d0e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0f84d0e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-06f7ccb\" data-id=\"06f7ccb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5922f3b elementor-widget elementor-widget-text-editor\" data-id=\"5922f3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPokolenia porz\u0105dkuj\u0105 \u015bwiat, ale coraz s\u0142abiej t\u0142umacz\u0105 to, co naprawd\u0119 dzieje si\u0119 z lud\u017ami. W tym wywiadzie proponuj\u0119 spojrzenie poza metryk\u0119 i etykiety przez pryzmat neurobiologii i projektowania pod ludzki m\u00f3zg. Poka\u017c\u0119, dlaczego wsp\u00f3\u0142czesne zm\u0119czenie, przebod\u017acowanie i napi\u0119cia spo\u0142eczne s\u0105 w du\u017cej mierze efektem b\u0142\u0119d\u00f3w projektowych, a nie \u201ecech pokole\u0144\u201d. Zastanowimy si\u0119, kto dzi\u015b naprawd\u0119 projektuje nasze m\u00f3zgi i dlaczego uwaga sta\u0142a si\u0119 jedn\u0105 z najcenniejszych walut. Opowiem o neuroprojektowaniu jako nowym j\u0119zyku \u0142\u0105cz\u0105cym biznes, technologi\u0119 i odpowiedzialno\u015b\u0107 spo\u0142eczn\u0105. Zaproponuj\u0119 tez\u0119, \u017ce szacunek dla m\u00f3zgu powinien sta\u0107 si\u0119 nowym standardem odpowiedzialnego projektowania. To wywiad dla tych, kt\u00f3rzy chc\u0105 lepiej rozumie\u0107 ludzi niezale\u017cnie od wieku  i projektowa\u0107 rozwi\u0105zania, kt\u00f3re naprawd\u0119 s\u0142u\u017c\u0105 cz\u0142owiekowi.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3510a4c\" data-id=\"3510a4c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40c4f8a elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"40c4f8a\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/cieslik_ewa.jpeg\" class=\"attachment-full size-full wp-image-26838\" alt=\"\" srcset=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/cieslik_ewa.jpeg 250w, https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/cieslik_ewa-150x150.jpeg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/figure><div class=\"elementor-image-box-content\"><span class=\"elementor-image-box-title\">Ewa Cie\u015blik<\/span><p class=\"elementor-image-box-description\"><strong>certyfikowany coach \/ Uniwersytet WSB Merito<\/strong><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b546138 elementor-widget elementor-widget-text-editor\" data-id=\"b546138\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tManager z 20 letnim sta\u017cem w ING i innych instytucjach bankowych. Kompasem moich dzia\u0142a\u0144 by\u0142 NPS klienta. Stawiam na ludzi i jako\u015b\u0107. Buduje antykruche zespo\u0142y.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-06d53bb\" data-id=\"06d53bb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad3655b elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"ad3655b\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/blaszak_maciej_250.jpg\" class=\"attachment-full size-full wp-image-26833\" alt=\"\" srcset=\"https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/blaszak_maciej_250.jpg 250w, https:\/\/insummit.pl\/2022-2025\/wp-content\/uploads\/2026\/02\/blaszak_maciej_250-150x150.jpg 150w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/figure><div class=\"elementor-image-box-content\"><span class=\"elementor-image-box-title\">Maciej B\u0142aszak<\/span><p class=\"elementor-image-box-description\">Wyk\u0142adowca akademicki<br><strong>Uniwersytet Adama Mickiewicza\n<\/strong><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04315b6 elementor-widget elementor-widget-text-editor\" data-id=\"04315b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tKognitywista, biolog, doktor habilitowany nauk humanistycznych, pracownik naukowy Uniwersytetu im. Adama Mickiewicza w Poznaniu. Stypendysta Uniwersytetu w Kilonii (Niemcy), Uniwersytetu w Edynburgu (Szkocja) i Uniwersytetu Berkeley (USA). Zainteresowania badawcze dotycz\u0105 epigenezy umys\u0142u, czyli mo\u017cliwo\u015bci kszta\u0142towania m\u00f3zgu cz\u0142owieka pod wp\u0142ywem bod\u017ac\u00f3w \u015brodowiskowych. Zajmuje si\u0119 psychologi\u0105 uniwersalnego projektowania (universal design), neurodydaktyk\u0105 i problematyk\u0105 brainfitness.\nAutor trzech monografii naukowych i kilkudziesi\u0119ciu artyku\u0142\u00f3w. Prowadzi dzia\u0142alno\u015b\u0107 szkoleniowo-doradcz\u0105. Wsp\u00f3\u0142autor bloga: designforall.pl.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Kto dzisiaj projektuje Tw\u00f3j m\u00f3zg#neuroprojektowanie #projektowaniepodm\u00f3zg #szacunekdlam\u00f3zgu #odpowiedzialnybiznes #etykauwagi #CSRnowejgeneracji #dobrostanpsychiczny #humanfirstSESJA: PLENARNA10:15Pokolenia porz\u0105dkuj\u0105 \u015bwiat, ale coraz s\u0142abiej t\u0142umacz\u0105 to, co naprawd\u0119 dzieje si\u0119 z lud\u017ami. W tym wywiadzie proponuj\u0119 spojrzenie poza metryk\u0119 i etykiety przez pryzmat neurobiologii i projektowania pod ludzki m\u00f3zg. Poka\u017c\u0119, dlaczego wsp\u00f3\u0142czesne zm\u0119czenie, przebod\u017acowanie i napi\u0119cia spo\u0142eczne s\u0105 w du\u017cej mierze [&hellip;]<\/p>\n","protected":false},"author":702,"featured_media":28580,"parent":26817,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pmpro_default_level":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-27367","page","type-page","status-publish","has-post-thumbnail","hentry","pmpro-has-access"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Kto dzisiaj projektuje Tw\u00f3j m\u00f3zg #neuroprojektowanie #projektowaniepodm\u00f3zg #szacunekdlam\u00f3zgu #odpowiedzialnybiznes #etykauwagi #CSRnowejgeneracji #dobrostanpsychiczny #humanfirst SESJA: PLENARNA 10:15 Pokolenia porz\u0105dkuj\u0105 \u015bwiat, ale coraz s\u0142abiej t\u0142umacz\u0105 to, co naprawd\u0119 dzieje si\u0119 z lud\u017ami. W tym wywiadzie proponuj\u0119 spojrzenie poza metryk\u0119 i etykiety przez pryzmat neurobiologii i projektowania pod ludzki m\u00f3zg. 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